Clearco
"Things They Care About"
Completed November 7, 2021

Clearco approached Hatch Studios for help in developing a series of promotional videos for their Australian Launch campaign. The videos feature exciting and frenetic pacing, combined with a vintage cut-out design style and step animation. Additionally, elegant color-grading and post effects help push the creative treatment into a seldom seen style.

This project was created with After Effects.

  • A black background with white text reading "Things they care about:" overlays an image of a $50 Australian bill featuring a suited man, conveying themes of money and values.
  • Text "Don't have a house?" on a dark background with a partially obscured house. A bold red brushstroke conveys urgency or distress.
Credits

Created by Richard Rosenman & Artem Patlazhan
Creative Directed by Eric Moran

Produced at Hatch Studios Ltd.