Healthcare Video Production

What is a Healthcare Video?

Healthcare videos are specialized video content designed to educate, inform, and engage patients, medical professionals, and the general public about healthcare-related topics. These videos can take various forms, including patient education videos, medical training videos, hospital promotional content, and public health awareness campaigns. By using clear visuals and easy-to-understand language, healthcare videos help simplify complex medical information, improve patient understanding, and enhance communication between healthcare providers and their audiences. They are an essential tool for increasing awareness, promoting wellness, and improving overall healthcare experiences.

Advil

Hatch Studios collaborated with Pfizer and GlaxoSmithKline to develop a series of healthcare explainer videos explaining the mechanism of action for Advil, a brand of over-the-counter pain reliever that contains ibuprofen used to treat mild to moderate pain and fever. Link

Boehringer "Jardiance"

Jardiance

Havas Health approached Hatch Studios to assist in developing a 3D patient caricature for the Jardiance brand of diabetes medication by Boehringer. The caricature needed to be friendly, personable, approachable, and designed using a modern 3D aesthetic. The resulting high resolution 3D renders were used for marketing purposes.

3D graphics are especially beneficial for the medical industry because they allow for detailed visualizations of complex anatomical structures, enhancing understanding, diagnosis, and treatment planning. In the example project here, they helped humanize a complex subject and make it more appealing.

Check out our Healthcare Videos

Hatch Studios excels in healthcare video production, creating high-quality, informative, and engaging content tailored to the medical industry across Canada and the US. As a leading medical video production company, we specialize in producing patient education videos, training materials, and promotional content that enhance communication and understanding. Our healthcare video production services utilize cutting-edge animation and storytelling techniques to simplify complex medical concepts for a broad audience, whether it be patients or medical professionals. Animation is a highly effective tool in medical video production, allowing intricate procedures and scientific information to be more easily presentable.

As a trusted healthcare video production company, we’ve developed medical animations showcasing drug mechanisms of action, research-focused pharma videos, medication brochure graphics, drug trial educational videos, and more.

Hatch Studios also specializes in healthcare video marketing campaigns, medical training video production, patient education video production, healthcare promotional videos and 3D medical animation services.

Antibody "The GateKeeper, The GoGetter and The SleepyExecutive"

Boehringer "Respimat"

AceAge "I Don’t Want To Deal With This"

Aspect Biosystems "Microfluidic 3D Bioprinting"

Advil "Hitch Clock"

IBM "University Of Western Ontario"

Alzheimers "Brainscan"

Government Of Ontario "Daily Value Dilemma"

See the full portfolio

The benefits of Healthcare Videos

• Improves Patient Understanding – Patients retain 65% more information from videos compared to written materials (Forrester Research).
• Enhances Engagement – 72% of patients prefer learning about medical conditions and treatments through video rather than text (Wyzowl).
• Boosts Healthcare Marketing – Video content generates 1,200% more shares on social media than text and images combined (G2).
• Increases Appointment Bookings – Websites with video see a 34% higher conversion rate for appointment scheduling (Unbounce).
• Reduces Medical Errors – Training videos improve retention and reduce errors in clinical settings by 40% (American Society for Training and Development).
• Strengthens Doctor-Patient Communication – 80% of patients say they feel more confident about a procedure or diagnosis after watching an educational video (Health.gov).
• Improves SEO for Healthcare Websites – Websites with video are 53 times more likely to rank on the first page of Google (Forrester Research).
• Encourages Preventive Care – 68% of patients who watch healthcare videos take proactive steps toward better health (Google Think Insights).
• Reduces Training Costs – Hospitals and clinics using video training save 50–70% compared to traditional in-person training (Brandon Hall Group).
• Increases Telehealth Adoption – 86% of patients feel more comfortable using telehealth services after watching an instructional video (Cisco Global Healthcare Report).

Get in touch with us

As a leading healthcare video and animation studio based in Toronto, Canada, and offering services across the US, we’ve provided all types of healthcare video production services to diverse clients over the years. Whether it’s content designed for television, web, or print, Hatch Studios is committed to delivering impactful videos that support healthcare providers, patients, and medical organizations.

To get started, send us an email outlining your project details and we’ll get back to you in less than 24 hours. Alternately, give us a call for a friendly introduction to the basics. This is often the best way to start your project.