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Capital One
"Understanding Credit"
Completed February 1, 2013
Client Website

Sweet motion graphics spot for Capital One humorously explaining how debt works and, more importantly, how to avoid it.

  • Bald man with glasses and a mustache grins in a ruffled red shirt, adjusting his bow tie under a clear blue sky. The bold yellow text reads “YIKES.”
  • A man in a tuxedo and top hat stands beside an ATM against a red brick wall, holding stacks of paper currency with flying bills around.
Credits

Directed by Shadi Didi
Exec Produced by Randi Yaffa
Produced by Holly Nichols
Motion graphics by Joel Tellier

Produced at Hatch Studios Ltd.




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