Capital One
"Understanding Credit"
Completed February 1, 2013

Sweet motion graphics spot for Capital One humorously explaining how debt works and, more importantly, how to avoid it.

  • A blackboard with "THE RULE OF 5 DAYS" written in bold white letters is set against a red brick wall. A pointer leans diagonally on it.
  • The image shows a blue wooden background with a white scale. One side holds a red TV and chair. Text reads "Don't have to pay off your balance entirely" in yellow.
Credits

Directed by Shadi Didi
Exec Produced by Randi Yaffa
Produced by Holly Nichols
Motion graphics by Joel Tellier

Produced at Hatch Studios Ltd.




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