"Ice Demo"
Completed November 2, 2007

This was a production test developed during pre-production of the Ford “Ice” spot. Created in only a number of days, the background was a matte painting combined with CGI environment, Particle Flow snow and a modest amount of post-production.

Created with 3dsmax, VRay and After Effects.


Directed by Richard Rosenman
Exec. Produced by Randi Yaffa
Animated, lit, rendered & composited by Richard Rosenman
Produced at Hatch Studios Ltd.