Fiat
"Crate"
Completed June 9, 2011

One of four spots recently completed by Hatch Studios Ltd. for Fiat Canada.

This spot features a shipping crate from Italy revealing the new Fiat.

  • A small blue car sits centered on flat, brown wooden panels with a minimalist white background, evoking a sleek, modern aesthetic.
  • A wooden crate with the word "ITALIA" painted in red and various stamps and stickers on its sides, suggesting international travel or shipment.

Modeled and animated with 3dsmax 2009, rendered with VRay and composited with After Effects.

Credits

Directed by Richard Rosenman
Exec produced by Randi Yaffa
Produced by Holly Nichols
Modeled by Wendy Rozycki, Chris Crozier, Kosta Lavrinuk
Animated by Kevin Vriesinga
Lighting and rendering by Florin Besleaga
Motion graphics by Larissa Ulisko
Compositing by Richard Rosenman

Produced at Hatch Studios Ltd.