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Huggies
"Building Blocks"
Completed February 11, 2012
Client Website

A simple but elegant spot created by Hatch Studios Ltd. for Huggies Canada, featuring a stack of diapers that collapses to reveal the product shot.

  • Two large boxes of children's undergarments are stacked, featuring GoodNites and Huggies Pull-Ups. A red oval displays the price "$22.00 each."
  • Box of Huggies Snug & Dry diapers size 3 featuring a smiling baby and Mickey Mouse. The packaging is red and white, available at Walmart.
Credits

Directed by Richard Rosenman
Exec. Produced by Randi Yaffa
Produced by Holly Nichols
Modeling, texturing, lighting & rendering by Florin Besleaga
Animation & compositing by Richard Rosenman

Created at Hatch Studios Ltd.