ShadeFX
"Awning"
Completed March 10, 2017

This is a video developed for PixelCarve for ShadeFX Canada, an awning deployment company for home and business. The video had to feature a high-tech feel, showcasing how much in earnings a good awning can do for a business. As the awning is deployed, huds appear above each patron and track their increased spending.

  • Outdoor café with a row of bicycles parked in front, shaded by a pergola. A sign reads "ShadeFX - What can ShadeFX do for your business?" Lush leaves hang above.
  • Outdoor café scene with people seated at tables, overlaid with digital graphics displaying item costs, timer data, and analytics, conveying a tech-savvy ambiance.
Credits

Directed and created by Richard Rosenman
Video shot by Ryan Priest @ PixelCarve

Produced at Hatch Studios Ltd.




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