Two anthropomorphic oranges, one with a smile and the other frowning, express contrasting emotions. Both have leaves and limbs, standing against a gray background, with an Ester-C logo in the corner.
Ester-C
"Shelf Posters"
Completed September 21, 2011

These are a set of two Ester-C production prints created for various magazine, newspaper and internet ads created at Hatch Studios Ltd.

The original ad(s) can be seen at the bottom via the links.

  • A cheerful animated orange character with arms and legs gives a thumbs-up. The orange has a face, leafy stem, and a joyful expression, set against a gray background.
  • A 3D animated orange with a cheeky expression, featuring eyes, eyebrows, and a sly smile. It has arms and legs, striking a confident pose against a gradient background.

These prints were modeled with Silo & 3dsmax, posed with 3dsmax, lit and rendered with VRay 1.5 RC3, and composited with Photoshop.

Credits

Director: Richard Rosenman
Exec Producer: Randi Yaffa
Modeling: Ian Spriggs, Chris Crozier, Raden Slipicevic, Abdul Ali Mohamud
Posing: Scott Guppy
Texturing (character), lighting, rendering & compositing: Richard Rosenman

Produced at Hatch Studios Ltd.