George Brown College reached out to Hatch Studios to help develop a showcase video for their brand new mass-timber, net-zero carbon emissions building, Limberlost Place. The video was to be shown at their opening event in order to highlight the generous donors who contributed towards it’s development. The prevalent wood theme was of course critical to its execution which led to the use of a beautiful, 3D hero tree. Using a vertical aspect ratio, combined with modern 3D animation and motion graphics, Hatch Studios developed a slick sequence which proved to be nothing short of a success.
This project was created with 3ds Max and composited with After Effects.
Directed & created by Richard Rosenman
Produced at Hatch Studios Ltd.