EdgePoint Wealth approached Hatch Studios to develop an information animated video explaining how remaining calm during volatility in the market is the key to successful investing.
Hatch spent time developing our hero character named Mimi who’s ongoing bike ride is a metaphor of ‘riding the market’ through both calm and tumultuous times. The result is a beautifully-animated character piece both informational and creatively engaging.
This project was developed using After Effects.
Directed by Richard Rosenman
Animated by Alejandro Imondi
Produced at Hatch Studios Ltd.