This is from the ShadeFX Awning video developed for PixelCarve for ShadeFX Canada, an awning deployment company for home and business. Pixelcarve required four animation sequences created from still images depicting the ShadeFX awning system performing throughout different weather.
All sequences were created with After Effects using dynamic lighting changes, stock footage, color correction and post effects.
Directed and created by Richard Rosenman
Produced at Hatch Studios Ltd.