Archive | Ford
These are production prints from the Wakefield “Building Our Future” corporate video. A Ford GT40 was required to break up into various parts and animate them assembling themselves. Additionally, it need to be branded with the Wakefield colors.
This was an ultra high resolution print created by Hatch Studios using a combination of 3D and photo-elements in a short turnaround. Stock photography was purchased for the various elements which were then cut out and carefully color-corrected / processed in Photoshop for proper integration into the composite. Correcting the lighting in the various images […]
This is the third of three spots recently finished at Hatch Studios Ltd. for Ford Canada featuring photorealistic vehicles driving across lush, 2D pop-up Canadian regions. This spot features a tightly-integrated fusion of 2D motion graphics combined with 3D photorealistic elements. Most of the graphic pop-up backgrounds were created within After Effects using photographic elements […]
This is the second of two spots recently finished at Hatch Studios Ltd. for Ford Canada featuring photorealistic vehicles driving across lush, 2D pop-up Canadian regions. This spot features a tightly-integrated fusion of 2D motion graphics combined with 3D photorealistic elements. Most of the graphic pop-up backgrounds were created within After Effects using photographic elements […]
This is the first of two spots recently finished at Hatch Studios Ltd. for Ford Canada featuring photorealistic vehicles driving across lush, 2D pop-up Canadian regions. This spot features a tightly-integrated fusion of 2D motion graphics combined with 3D photorealistic elements. Most of the graphic pop-up backgrounds were created within After Effects using photographic elements […]
This is the second of two recently completed :30 second spots produced for Ford Canada, coming out of Hatch Studios. It features 100% digital vehicles and environments. These spots were very labor intensive due to the extremely tight deadline. We had a window of exactly 6 weeks to complete both spots, essentially allowing 3 weeks […]
This is the first of two recently completed :30 second spots produced for Ford Canada, coming out of Hatch Studios. It features 100% digital vehicles and environments. These spots were very labor intensive due to the extremely tight deadline. We had a window of exactly 6 weeks to complete both spots, essentially allowing 3 weeks […]
Clean typographic design and snappy animation come together to promote Ford’s summer sales event in another two recently completed spots coming out of Hatch Studios Ltd.
Clean typographic design and snappy animation come together to promote Ford’s summer sales event in another two recently completed spots coming out of Hatch Studios Ltd.
These are three poster prints recently completed for Ford at Hatch Studios Ltd. The prints continue to carry the Ford “Holodeck” commercial theme.
This is the recently completed Ford “Holodeck” spot created at Hatch Studios Ltd. “Holodeck” is Hatch’s follow-up spot to the “White Room” series. This one features a slick menu system that showcases each of the new Ford Edge’s features, transitioning the viewer into holographic surreal worlds in which objects continuously construct and collapse into themselves. […]
These are production prints from the “Ford Holodeck” project, created at Hatch Studios Ltd.
These are production prints from the “Ford White Room” project, created at Hatch Studios Ltd.
Hatch creates a digital interactive world for Ford holograms. Live action characters select their virtual features and bring them to life.
Hatch creates a digital interactive world for Ford holograms. Live action characters select their virtual features and bring them to life.
Hatch creates a digital interactive world for Ford Holograms. Live action characters select their virtual features and bring them to life.
Hatch and Dashan showcase three Ford vehicles in three dream-like environments in this 60 second spot for the Chinese Canadian market.
Ford “Thrillride” is the latest spot created at Hatch Studios Ltd., directed by Richard Rosenman and Larissa Ulisko. Inspired by Japanese illustration, this spot relies heavily on seamless integration of cutting edge 3D computer graphics combined with bold 2D character designs, both existing in a lavish and rich multi-media environment. Not only did we wish […]
Ford “Ice” is the latest spot to come out of Hatch Studios Ltd. featuring computer generated vehicles, environments and VFX shots produced in full 1080P HD. The spot features a Fusion making an epic journey across two continents and freezing its surrounding environment in doing so. This is synonymous with Ford’s tagline: “Create a reaction.” […]
These are production prints of the Ford Fusion for the Ford “Thrill Ride” spot created at Hatch Studios Ltd.
This was a production test developed during pre-production of the Ford “Ice” spot. Created in only a number of days, the background was a matte painting combined with CGI environment, Particle Flow snow and a modest amount of post-production. Created with 3dsmax, VRay and After Effects.
The following images are vehicle prints created during the production of the Ford Accessories commercial at Hatch Studios Ltd. They were developed as presentation prints during the final stages of the 3D vehicle modeling & texturing in order to determine if there were any inconsistencies between the CG model and the real car.
Ford “Built Smarter” is our latest spot created at Hatch Studios Ltd., directed by Larissa Ulisko. It is the second spot for Ford belonging to a campaign set of several. It features the Ford Escape open like a book into a graphic and abstract landscape environment in which we see the vehicle performing dynamic precision […]
The following images are vehicle prints created during the production of the Ford “Built To Handle” commercial at Hatch Studios Ltd. They were developed as presentation prints during the final stages of the 3D vehicle modeling & texturing in order to determine if there were any inconsistencies between the CG model and the real car.
Ford “Built to Handle” is our latest spot created at Hatch Studios Ltd., directed by Larissa Ulisko. It features the Ford Fusion open like a book into a graphic and abstract garage environment in which we see the vehicle performing dynamic precision maneuvers while showcasing its various distinct abilities. At the end, the camera rotates […]
Gorgeous poster-sized print created for the “Built to Handle” Ford campaign. Please see below for a link to the original spot.
The following images are vehicle prints created during the production of the Ford Accessories commercial at Hatch Studios Ltd. They were developed as presentation prints during the final stages of the 3D vehicle modeling & texturing in order to determine if there were any inconsistencies between the CG model and the real car.
Ford “Accessories” is a cutting-edge spot created by Hatch Studios for Ford, represented by Y&R Canada. The spot is 100% CGI, combined with photo elements. The spot features the 2007 Ford F150 accessories transforming onto the truck from various dynamic angles. As the parts continue to transform, the pacing increasingly builds up until the commercial […]
We were provided with an edit of running footage. To make it more extreme, we pushed it in colour, texture, and highly coloured lighting effects. We also executed the type and lighting on the end treatment.
Ford trucks love a challenge. A creative treatment developed with existing live action plates only.